IMCRA

RESEARCH ARTICLES

1. Title: PERCEPTION OF GARMENT EXPORTERS ON LETTER OF CREDIT IN TIRUPUR CITY

Authors: Dr. M. Mahalakshmi; S. Kalpana; S. Balakrishnan; L. Lalpriya; G. Kowsalyadevi

p.18-28, pdf 

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2. Title: INTERNATIONAL STUDENT PERCEPTIONS TOWARDS A SUSTAINABLE UNIVERSITY BRAND: UNIVERSITI SAINS MALAYSIA

Authors: Mohamad Saifudin; Mohamad Saleh; Ali Mehellou; Sharifah Nadiah; Syed; Mukhiar and Rani Ann Balaraman

p. 37-51 pdf 

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3. Title: THE IMPACT OF ATTRACTIVENESS, CONTENT, REPUTATION, AND TRUSTWORTHINESS OFSOCIAL MEDIA INFLUENCERS ON PURCHASE INTENTION AMONG YOUNG ADULTS IN PUNJAB, PAKISTAN

Authors: Nabeel Abdullah, Morakinyo Dada and Rohizan Binti Ahmad

p.52-80 pdf 

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4. Title: INSURANCE PENETRATION AND DENSITY IN INDIA

Authors: Senthil Kumar M.; M. Nandhini; Vidya P.; Kalaivani R. 

p.29-34, pdf 

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5. Title: ASSESSMENT OF EMPLOYEE LOYALTY VIS-A VIS EMPLOYEE OCCUPATIONAL SATISFACTION

Authors: Dinakaran.S, J. Clement Sudhahar, Dr. S. Annie Priyadharshini

p.81-92, pdf 

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6. Title: CONSUMER AWARENESS TOWARDS HEALTH INSURANCE WITH SPECIAL REFERENCE TO TENKASI

Authors: S Sundaramoorthy; A Abirami; S. Gowri Sankari; M. Martin Soundar; N. Kalaivani

p. 93-102, pdf 

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7.Title: SENTIMENT ANALYSIS OF 10-K REPORTS USING TERM FREQUENCY COMPARATIVE APPROACH: A PRELIMINARY STUDY.

Authors: Felicia Tay Sue Ching; Tan Chye Cheah

p.103-127, pdf 

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8.Title: THE MODERATING ROLE OF ‘FAMILY (STRATEGIC) ORIENTATION’ ON FAMILY SMES’EC ADOPTION: (A RESEARCH ON FAMILY SMES’ INDIVIDUAL CONTEXT OF BEHAVIOR)

Authors: Behrang Samadi; Seyed Kaveh Jamali; Hamed Hakimian; Babak Rahimi

p.128-164, pdf 

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9. Title: SOCIO-ECONOMIC CONDITIONS OF INTER-STATE MIGRANT WORKERS IN KERALA WITH SPECIAL REFERENCE TO IRON AND STEEL INDUSTRIAL UNITS IN KANJIKODE IN PALAKKAD DISTRICT

Authors: K. Shobha, Shiny.L

p. 165-179, pdf 

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10.Title: ANTECEDENTS OF E-PAYMENT ADOPTION AMONG WORKING ADULTS IN KUALA LUMPUR, MALAYSIA:

Author: Tan Shi Ying; Lim, Lichen; Lee Leongweng

p.180-203, pdf 

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